Why study this course
Opportunity to achieve CMI level 5 Diploma in Management and Leadership
Option to join a self-funded international trip in your second year of studies
Taught by industry experts and academics
Use kindness, principles, respectfulness, and creativity to create successful and sustainable organisations
Our new BA (Hons) Business (Marketing) course will aid you to develop your skills and knowledge and prepare you for launching a career in business and finance related roles in a variety of sectors and organisations. Based in Lincoln, this undergraduate degree showcases an innovative curriculum that’s designed to enhance employability or prepare you for self-employment, and is taught by experts and academics with links to industry.
This course is Subject to Validation. Click here to learn more.
Mode of study
Bishop Grosseteste University
About this course
The BA (Hons) Business (Marketing) programme provides a thorough grounding in a range of business subjects including Marketing Principles, Digital Marketing Strategies, Marketing in a Global Context, Innovation and Creativity in Marketing, Brand Strategy and Management, the chance to work with a wide variety of organisations through our links with industry and the opportunity to develop projects and expertise in areas that you are interested in.
This undergraduate degree course equips you for both employment and self-employment and gives you the confidence to succeed in the business world. Modules are contemporary in nature and tackle key issues facing organisations and society head on. Modules are taught and assessed using a variety of active learning techniques where you are encouraged to take charge of your own learning through engaging with academic knowledge and research, tutors, external organisations, and your peers. Your assignments are developed in conjunction with industry experts and throughout the duration of your programme you will be given live briefs to fulfill for your clients. You will have the opportunity to undertake a work placement and an international field trip (that you will be required to self-fund) in the second year of the programme.
This programme is best suited to individuals with a ‘can do’ attitude who want to go the extra mile to develop their business and professional skills throughout the duration of their studies.
You will normally need 96-112 UCAS tariff points (from a maximum of four Advanced Level qualifications). We welcome a range of qualifications that meet this requirement, such as A/AS Levels, BTEC, Access Courses, International Baccalaureate (IB), Cambridge Pre-U, Extended Project etc.
However this list is not exhaustive – please click here for details of all qualifications in the UCAS tariff.
To find out more about the international application process including English Language requirements, please visit bishopg.ac.uk/apply-now/international
In accordance with University conditions, students are entitled to apply for Recognition of Prior Learning, RP(C)L, based on relevant credit at another HE institution or credit Awarded for Experiential Learning, (RP(E)L).
How you will be taught
Please note that due to COVID-19 our delivery methods may be subject to change in 2022. You will be informed of any changes at the earliest opportunity.
There is no one-size-fits-all method of teaching at BGU – we shape our methods to suit each subject and each group, combining the best aspects of traditional university teaching with innovative techniques to promote student participation and interactivity.
You will be taught in a variety of ways, from lectures, tutorials and seminars, to practical workshops, coursework and work-based placements. Small group seminars and workshops will provide you with an opportunity to review issues raised in lectures, and you will be expected to carry out independent study.
Placements are a key part of degree study within many courses at BGU. They provide an enriching learning experience for you to apply the skills and knowledge you will gain from your course and, in doing so, give valuable real-world experience to boost your career.
Formal exams are not used on this programme. Instead, a range of assessments are used which are relevant to the individual demands of the subject matter and enable students to participate in a varied and engaging educational experience.
Careers & Further study
BGU has a strong reputation for developing highly skilled, sought-after, employable graduates. The Business and Enterprise team are committed to developing employable graduates and the curriculum has been designed to enhance employability at all levels of study. Employability is seen as an intrinsic aspect of all degree programmes offered by BGU and Graduate Attributes are embedded within each undergraduate programme. The Business and Enterprise team, pride themselves on being able to assist students acquire the skills they need to foster their initiative and creativity as responsible global citizens.
Career paths directly related to this programme include:
- Actuarial analyst
- Business adviser
- Business analyst
- Business development manager
- Chartered management accountant
- Corporate investment banker
- Data analyst
- Data scientist
- Forensic accountant
- Insurance underwriter
- Management consultant
- Project manager
- Risk manager
- Supply chain manager
What Our Students Say
Discover what life is like at Bishop Grosseteste University from our students.
Studying at BGU is a student-centred experience. Staff and students work together in a friendly and supportive atmosphere as part of an intimate campus community. You will know every member of staff personally and feel confident approaching them for help and advice, and staff members will recognise you, not just by sight, but as an individual with unique talents and interests.
We will be there to support you, personally and academically, from induction to graduation.